Illini Union Marketing Services

The Illini Union Marketing Team offers professional marketing services to help its customer departments stand out to their respective audiences. 

We also offer advertising options to reach the student audience including digital signage and Quad Banner ads.

A professional staff manages all services and is competitively priced to help a department's budget. 

WHAT SERVICES ARE OFFERED?

  • Digital and Print Graphic Design
  • Assessment Design and Analysis
  • Photography Coordination (head shots, event photography)
  • Videography 

WHAT IS THE PROCESS?

  1. We meet with you to understand your needs and goals. 
  2. We put together a proposal of our recommendations, timelines, and estimates.
  3. You provide the needed content and items.
  4. We transform your content, goals and needs into a design tailored to your audience. 
  5. We deliver two rounds of proofs to ensure the outcome fits your vision.
  6. We deliver your finished product.

WHY ENLIST US?

  • Work is completed by a professional staff of designers and writers. 
  • We guarantee your product complies with all university branding guidelines.
  • We work directly with printers to produce and deliver your items as requested.

WHAT IS THE COST?

Design Work | $95 per hour
Student Photography | Headshots & Events | $80 per hour

CONTACT

Erik Riha | Director of Marketing | Auxiliary, Health and Wellbeing Marketing Team
eriha@illinois.edu | 217-244-3415

ADVERTISING OPTIONS

QUAD BANNER RESERVATION

EXPOSURE ON THE QUAD

You can now integrate your marketing efforts with the University of Illinois campus through displaying your promotional banner on the Illini Union Quad Banner display.

  • Only official university RSOs, departments, offices, and centers are allowed to utilize the Illini Union Quad Banner.
  • The Illini Union reserves the right to decline a request if content, form, and format is contrary to the Illini Union mission, purpose, and policies.

Location - 1 TOTAL

  • Your banner will be displayed in the farthest EAST banner location

Frequency 

  • Your banner can be displayed for a MINIMUM of 2 weeks and a MAXIMUM of 4 weeks

Cost

  • 2 Weeks | $100
  • 3 Weeks | $150
  • 4 Weeks | $200

Banner Material and Template

  • The banner has to be vinyl and be set up using our template so the grommets are in the correct locations. The size of the banner is approximately 8’ wide x 4’ high. TEMPLATE (Adobe Illustrator File)
     
  • The banner must be printed at Document Services because they have the template specifications, which are needed to allow the banners to fit. Cost is approximately $173 (RSO, department, etc. is responsible).

SUBMIT YOUR REQUEST

Department Digital Signs

MAXIMUM EXPOSURE

You can now integrate your marketing efforts with the Illini Union, Campus Recreation, and the University of Illinois campus through state-of-the-art digital displays, conveniently placed in high-traffic areas.

  • Only official university departments, offices, and centers are allowed to utilize the Illini Union digital signs.
  • outside businesses can use the Campus Recreation signs, if deemed appropriate.
  • The Illini Union and Campus Recreation reserves the right to decline a request if content, form, and format is contrary to the Illini Union mission, purpose, and policies.
     

Illini Union Locations - 9 TOTAL

  • South Entrance | Two (2) by Tech Zone
  • North Entrance | One (1) in main entrance
  • West Hallway | Two (2) by I-Rooms and Courtyard Café
  • Lower Level | Four (4) in the Lower Level (1 by CLASS; 3 in the dining areas)

Frequency

  • Ad will be on display up to 16 hours a day, 7 days a week, 360 days a year
  • Spot Length | :09
  • Hourly Rotations | 40 (minimum)
  • Daily Total | 640
  • Weekly Total | 4,480

Cost

  • 1 Week | $75
  • 2 Weeks | $150
  • 1 Month | $250
  • Annual | $2,500 (12 months)

Note: Ads can be changed weekly for time sensitive promotions. Allow 48 hours from time ad is received to start rotation. 

Details on Campus Recreation digital signs

File Formats

  • Supported Formats | JPEG only!
  • Color, Size & Resolution | RGB color mode, 1920 pixels wide x 1080 pixels high, 72 dpi
  • Text Content | Keep in mind that these are meant to function as a form of outdoor advertising, specifically digital billboards. Display time is only :09 per rotation. Limit text amount and make its readability as simple as possible.

SUBMIT FILES

RSO Digital Signage

The RSO must be in good standing and submit the SOFC Purchase Request approval. 

DO THIS FIRST! - Click here for that complete process.   

SOC/RSO OFFICE LOCATIONS - 3 TOTAL

  • Student Organization Complex (SOC) | Two (2) on pillars on east and west ends
  • RSO Office | One (1) in lobby between RSO and Leadership Center

Frequency

  • Ad will be on display up to 16 hours a day, 7 days a week, 360 days a year
  • Spot Length | :09
  • Hourly Rotations | 40 (minimum)
  • Daily Total | 640
  • Weekly Total | 4,480

RSO cost

Note: Allow 48 hours from time ad is received to start rotation. Using the below link, you can submit to the Illini Union, Campus Recreation, and the SOC. These would be separate charges for each of the Union and Campus Rec.  

File Formats

  • Supported Formats | JPEG
  • Color, Size & Resolution | RGB color mode, 1920 pixels wide x 1080 pixels high (26.6 inches wide x 15 inches high), Resolution: 72 dpi
  • Text Content | Keep in mind that these are meant to function as a form of outdoor advertising, specifically digital billboards. Display time is only :09 per rotation. Limit text amount and make its readability as simple as possible.

SUBMIT YOUR FILE for SOC/RSO, Campus Recreation, Illini Union

SUBMIT YOUR FILE for University Housing